Mario

About Mario · since 1998

From a garage to market leader.

A Ukrainian family manufacturer of stainless steel towel rails and design radiators in Lityn, Vinnytsia region. Founded by the Brovko family in 1998, exporting worldwide today.

Made in Ukraine — better than in Europe.

Our vision: Mario becomes a synonym for quality, reliability and style, bringing comfort to every home.

How it began

On 21 November 1998 Mykhailo Brovko and his sons Mykhailo and Volodymyr assembled their first stainless steel towel rail by hand. They started with about $1,500 and fifty towel rails a month and named the brand Mario, the Italian form of the name Mykhailo.

Mario today

A family business at industrial scale.

No. 0

In the Ukrainian towel rail market

12.7% share by volume in 2020, Pro-Consulting

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Models in the permanent range

Up to 250 sizes

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Production space

Conveyor production in Lityn

0 bar

Pressure test of water towel rails

Every item before shipment

0 V

Test voltage for electric models

Safety checked for every unit

0 years

Warranty on water towel rails

In closed heating systems

More than 25 years

A journey of more than 25 years.

From one towel rail in a garage to a factory that exports to Europe and the UK.

01 / 07

  1. 01

    1998 · The first towel rail in a garage

    Mykhailo Brovko and his sons build the first stainless steel towel rail by hand — around 50 items a month.

  2. 02

    2000–2005 · Building the production

    A rented workshop, the first employees, argon welding and grinding, the first ladder models. In 2002 — a 200 m² workshop with 12 people; around 2005 — the move to Lityn and our own 2,000 m².

  3. 03

    2008–2014 · Europe, electric models, accessories

    2008 — entering European markets. 2011 — electric models with a dry heating element. 2014 — the accessories line. Scandinavia chose water models, Italy, Spain and Iceland — electric ones.

  4. 04

    2015 · A conveyor and 10,000 m²

    A new production workshop and flow-line manufacturing. Total premises of about 10,000 m² and a training centre for staff.

  5. 05

    2020 · Loss, pandemic, the UK

    Co-founder Mykhailo Brovko passed away, and his brother Volodymyr took over the company. Despite the lockdown, demand grew to 6,000 items a month, and the products were certified for the UK market.

  6. 06

    2021 · Lean manufacturing

    A lean system: the audit found 3–5 extra kilometres of walking per worker a day. Quality control moved from the end of the cycle into the process itself.

  7. 07

    2024 · Hygge Family

    Together with a British partner, a separate workshop opens for carbon steel towel rails under the Hygge Family brand.

The range

More than 80 models.

Serpentine and ladder designs, water, electric and carbon steel — in polished, brushed and colour finishes.

The range

Technology and quality

We use only European stainless steel from Outokumpu in Finland and Acerinox in Spain. TIG, laser and resistance welding, a pressure test for every water towel rail and a 1500 V test for every electric one quality control is built into every step.

Why we work

Comfort, warmth and beauty for every home.

Our mission

To make towel rails and design radiators that bring comfort, warmth and beauty to every home.

The first lifetime warranty in Ukraine

Mario was the first company in Ukraine to offer a lifetime warranty on water towel rails.

Our values

Quality beyond expectations. Durability and reliability. An individual approach to partners. Attention to detail.

No. 1 brand in Ukraine

Our first strategic goal — achieved.

Top 5

In Europe — next

To join the top five makers of stainless steel design radiators in Europe and become a leading towel rail manufacturer worldwide.

What they said about Mario

In their own words.

“The pipe cost us $20–30, and we sold a finished towel rail for $60–100.”

Volodymyr Brovko, co-founder — on the economics of the start

“A diamond in the dust. Nobody had heard of them, but their ambition and grip were obvious.”

Yuliia Plieva, Apple Consulting — on her first impression of the brothers

“We were feeling our way like blind kittens — until we started researching markets in advance.”

Yevhen Khramtsov, commercial director — on entering export markets

The company at a glance

  • Full name: Production Enterprise “Radiator” LLC
  • EDRPOU code: 39082138
  • Founded: 21 November 1998
  • Location: Lityn, Vinnytsia region, Ukraine
  • Owners: Volodymyr Brovko (≈50%) and an investor (≈49%)
  • Director: Tetiana Toropova
  • Main activity: 25.99 — other fabricated metal products

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